Shop Local – It Matters

Posted February 23rd, 2012 by Nanette Heffernan. Comment (0).

Many communities have launched “Buy Local” campaigns with good reason. Research shows that for every $100 you spend in your community, $68 of it stays local versus only $23 from chain stores. That difference goes to create jobs, services, parks, sponsor kids’ soccer teams, and so on. But if that’s not enough to convince you to stay in town what about this…

Have you ever stopped to think about what it takes to get, say, an apple to the supermarket? All of the water to grow it, the pesticides to kill any insect that comes in contact with it, the labor to harvest it, the fuel to transport it to a distribution center, and the energy to keep it refrigerated and crisp until it finally ends its journey at your grocery store? It’s been estimated that the average Braeburn apple from New Zealand, for example, generates greenhouse gases nearly equivalent to its weight. Conversely, the local organic apple, bought in season, from the farmers market only generates a fraction of that.

So how about passing on those grapes from Chili, and consider purchasing your next birthday gift from the corner boutique, or maybe even getting coffee with a friend at the local café. My mother always said, “It takes a village to raise a child.” Funny, the same is true for a community.

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